Description

What would I be doing?

The Director of Marketing’s major responsibility is to provide leadership in all marketing related activities and to coordinate the admission process for all independent living residents at the community.

How would I spend my time in this role?

• Develop and implement the Marketing Plan.     
• Reach and exceed individual sales goals, including:    
• Speaking with prospects each day, meeting with prospects weekly, developing creative ways in these unusual times to establish and maintain good relationships with them.       
• Achieve sales result of residential unit closings per month consistent or exceeding annual budgeted goals.    
• Report results of sales goals to Executive Director and Chief Marketing Officer weekly.  If goals are not met, develop a solution-driven plan to meet sales goals the following week.    
• Develop and implement the advertising and communications program through direct mail, publicity, newsletters, print media, and other approved mediums.    
• Assist Executive Director with marketing objectives, programs and policies.        
• Performs marketing functions of prospecting, qualifying, presenting, closing, and follow-up with prospective residents through on-site and in-home presentations, or other creative means, as possible.    
• Works in cooperation with the Director of Community Engagement to develop and coordinate public relations for the campus to ensure compatibility with our mission, services, and public image.        
• Coordinate the admissions process with prospective residents, family, staff, and committee.       

Requirements

Our ideal candidate has:

Bachelor’s degree with a degree in marketing or related field preferred.  

Successful, sustaining experience in a related field that involves marketing and sales may be considered.  

Previous supervisory experience preferred.

The desire to join a strong, dedicated team and make a difference in the lives of our residents and team!

At Piedmont Crossing, we value compassion, innovation, integrity, people, quality and value.  We are committed to hiring and investing in dedicated, passionate people.